Here is a link to the Top 300 search engine keywords of the week, as reported yesterday by Search Engine Guide:
I’ve reproduced the first twenty search terms here:
Position Count Keyword
1 5131 myspace
2 3501 yahoo
3 3395 ebay
4 3198 myspace.com
5 3157 google
6 2879 play game
7 2479 play games
8 2398 beyonce fall
9 2394 mapquest
10 2190 youtube
11 2132 yahoo.com
12 1514 paris hilton
13 1513 music lyrics
14 1508 game cheats for ps2
15 1491 hotmail
16 1491 games cheat
17 1471 facebook
18 1462 craigslist
19 1460 baby boy names
20 1385 girls
This is probably what we all would expect–social sites FaceBook, MySpace and YouTube are in there, as is eBay, and 2,400 people who want to see Beyonce’s now-infamous stumble down the stairs during a concert. 3,157 people searched for Google, and 2,132 went to Yahoo. This also makes sense, knowing that Google is in the number one search engine position with Yahoo second. Let’s look further down the list.
33 971 msn
35 961 aol.com
88 590 msn.com
97 564 search engines
109 528 aol
140 464 comcast.net
145 453 dogpile
162 414 ask.com
217 336 msnbc
283 283 ask
294 270 ask jeeves
This is revealing, or at least it should be. 1,897 searched with MSN, nearly as many people as searched with Yahoo. Almost 1000 people (967) searched with Ask or Ask Jeeves. This is a little inexplicable to me since the butler retired from Ask.com more than a year and a half ago. But, even though some people are hopelessly behind the times, it shows Ask.com is still in the game. A semi-respectable 453 people searched for Dogpile. We have a grab bag of 564 people who searched for “search engines,” so who knows where they ended up.
Add it up: 5,834 people used search engines other than Google, nearly as many as used Google and Yahoo combined! (5,289)
There’s been a lot of talk online about our uber-dependance on Google and how putting all of our SEO eggs into Google’s basket is going to hurt us when Google’s dominance inevitably declines. Some people have even gone so far as to experiment with avoiding Google completely (see “A Day Without Google“). If you’ve seen this discussion of Google’s dominance and brushed it off as irrelevant, do you still feel that way?
Posted on August 9th, 2007 by Vanessa
Filed under: Search
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