MightyMerchant Ecommerce Blog: Knowledge for the Ecommerce business owner.

Take The Long Tail Approach to SEO

In a few recent conversations I’ve had with potential clients, I’ve discovered that a few of them have done quite a bit to optimize their ecommerce websites for search traffic, from creating relevant content in the form of informative articles, maximizing the number of indexable pages, and including keywords in appropriate ways. These clients have [...]

RSS Explained: Create and Use RSS Feeds

Let’s take a look at what RSS is, and the ways it can be used to spread your content and bring visitors to your site. First of all, just what is RSS?
RSS defined
Well, not to make the topic more complicated than it needs to be . . . but there is [...]

Should Your Ecommerce Site Ship Internationally?

Your ecommerce website is live. You’ve got a marketing plan to draw people in to your site and the quality content and usability experience to keep them happy and coming back to you. You’re ready for customers and eager to see your business thrive. The last thing you want to do is turn down an [...]