Knowledge and tools for the small business owner and eCommerce webmaster.

Valentine’s Day Keywords & Email Templates

Valentine’<p>s Day ImageIf you’re planning on sending a Valentine’s Day promotional email to your customer base, you’re not the only one. According to a recent survey conducted by Constant Contact, 68 percent of small businesses plan an online Valentine’s Day promotion. Since it’s quite likely that your email won’t be the only one landing in your customer’s email inbox over the next few days, it’s important to make it stand out.

Constant Contact’s Valentine’s Day email templates can help. With choices from simple e-cards to newsletters, these templates can get your message across with eye-catching pink and white, hearts and flowers.

Template Examples: 

Pink and Pink Stripe Template         Light Pink-White Newsletter Template        Pink Brown Birds eCard Template 

With just ten days left until the holiday, it’s not too late to prepare an email and send it using these or 8 other easy-to-use templates. Email promotions can definitely help drive traffic to your site on this important gift-giving holiday. 

What do people search for around Valentine’s Day? I checked the search phrase “Valentine’s” on the Digital Point keyword tool and found the following list of holiday-related phrases: 

Phrase                            Hits Per Day

Gift Valentine                2,676

Valentine’s Day               1,277

Craft Valentine               1,217 

Valentine Hearts            725

Valentine Poems            560

Gift Idea Valentine        436 

Valentine Graphics        426

Gift Man Valentine        556 (see, it’s not only men who have a hard time deciding on gifts!)

Candy Valentine            187

Chocolate Valentine     152

Gift Romantic Valentine  134

Unique Valentine          126 (now there’s a good term to optimize one of your gift pages for!)

For the greatest impact, work any of these terms into your page titles, product descriptions and other on-the-page content. But, I would think twice before optimizing that power tool set or vacuum cleaner for Valentine’s Day. My local newspaper insists on running an ad each February for a store advertising specials on vacuum cleaners with the headline, “Give her what she really wants!” Guys, I’m here to tell ya, don’t fall for it!  Let me know, do you intend to send a Valentine’s Day promotional email?

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One Response to “Valentine’s Day Keywords & Email Templates”

  1. Very cool designs! I wish I would have known about these about two months ago…they would have been perfect for my blog!

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