Knowledge and tools for the small business owner and eCommerce webmaster.

Should You Accept Google Analytics Data Sharing?

Just five days ago the Google Analytics program announced a new analytics data sharing feature. If you haven’t heard of it already, you’ll see the message asking you to ‘accept’ next time you log into your analytics account.

What’s really going on here? Whether you champion this data sharing or run from it will probably depend […]

5 Reasons To Use Google Analytics

Google Analytics is a free and powerful way to track the performance of your website. If you’re not already using Google Analytics, let me give you 5 reasons to do so:
Discover how customers find you. From the left navigation menu under Dashboard, click on Traffic Sources>Search Engines. This report tells you the traffic that […]