MightyMerchant Ecommerce Blog: Knowledge for the Ecommerce business owner.

Establishing Your Web Credibility

Web shoppers are getting smarter all the time. A website that you created five years ago might have passed muster for the typical shopper, but with increased competition from other small merchants as well as the big players you need to make sure you are covering every aspect of putting forth a professional and trustworthy [...]

What Are You Reading?

No, I’m not talking about the newest bestseller or what you have on your Kindle 2. I’m asking about how you read web pages.
What do you look at first when you visit a website? How much time do you spend on a page?
How you answer these questions will give you insight into how much text [...]

For Driving Traffic to Your Site, Content Is King

Anyone who has read my Web Development Team bio knows that when I’m not busy keeping hundreds of websites running smoothly behind the scenes, I’m on the quest for rock stardom. This endeavor recently led me to research purchasing a microphone for my makeshift home studio. Of course, this meant some sleuthing on the Internet [...]